Analogy Examples

Analogy Examples Analogy An analogy is the figurative term for drawing a comparison between two things in order to better explain one of them. An analogy is different from a metaphor or simile in that it attempts to make a logical argument. While a metaphor or simile makes a short comparison between two things, an analogy makes an extended comparison, showing how the characteristics or features of one thing are like another. Examples of Analogy: Examples of Analogy: 1. Drawing a comparison between a heart and a pump 2. Drawing a comparison between a construction crew and a colony of ants 3. Drawing a comparison between analyzing a work of literature and a detective solving a crime 4. Drawing a comparison between an overprotective mother and a mother hen 5. Drawing a comparison between living life and running a race 6. Drawing a comparison between raising children or teaching children to growing and tending a garden. Examples of Analogy in Literature: 1. Shakespeare's As You Like It includes a monologue where an analogy is drawn between life and a play: "All the world's a stage, and all the men and women merely players . . .". 2. Shakespeare's Romeo and Juliet draws an analogy between a sweet-smelling rose and Romeo (who will be just as "sweet" regardless of his name): "What's in a name? A rose by any other name would smell as sweet." 3. Walt Whitman's "O, Captain! My Captain!" draws an analogy between Abraham Lincoln and a captain of a ship. This is a common analogy-a leader of a nation to a captain of a ship.

The Federalist Papers - Article II - The Electoral College

The Federalist Papers - Article II - The Electoral CollegeWhile there is no genuine motivation to call the appointive school ill-conceived, the appointment of the president through a House and Senate political decision framework is profoundly defective. A few preservationists contend that the appointive school is an issue since it keeps the mainstream vote victor from turning into the authentic president.The contention from this is the discretionary school is anything but a by right framework; the famous vote champ turns into the president in the event that he wins. The way this isn't the situation doesn't legitimize the usage of an adjustment in the Electoral College. There are two frameworks set up. A protected framework where we choose the president by a vote in Congress and afterward the Senate selects the VP and different workplaces on a pivot, just as naming the national authorities and the Supreme Court Justices.The framework is established to guarantee that each place of Cong ress would not have the option to control the legislature and keep it from running easily. This is the reason it is known as a 'by right' framework. On the off chance that one place of Congress controls the procedure of the appointment of the president, at that point it will never function just as the others. The House is enabled to choose the president, however it can't control the procedure since it isn't permitted to cause the decision.If you to don't have a Republican controlled House, the Senate would have the option to control the procedure. It could abrogate the constituent school or designate the presidential up-and-comer as per its impulse. In any case, this is inconceivable in our present framework. The state governing bodies can't usurp the force that is saved to the individuals of the United States.The issue of the appointive school is essentially a discussion about how to choose the president. Some think it isn't right to make the political race dependent on the constit uent vote while others state that the appointive school isn't generally ill-conceived in light of the fact that the victor of the well known vote is the president. There is no set in stone answer here.Some individuals state that it is ideal to choose the president by the manner in which legislators vote than the manner in which they are chosen. For instance, the individuals who live in New York and Washington would decide in favor of the New York representative in a Senate political race. In this way, if the champ of the discretionary vote is certainly not a New York representative, the New York Senate would have no capacity to pick a president. This is an admirable sentiment and there would not be any requirement for a Constitutional revision to expel the appointive school from the United States.Some individuals contend that the federalists needed to expel the constituent school from the United States since it doesn't have a place there, in any case, this is a bogus contention in l ight of the fact that the first composers of the Constitution needed the discretionary school. Truth be told, they even said that the 'constituent school is a piece of the administration which gets its forces from the assent of the states.' The federalists needed to make the political race free and reasonable; they needed to have more votes for the famous vote champ and less decisions in favor of state governments. They didn't need a ruler or queen.Therefore, while the facts confirm that a few Republicans may feel like the constituent school is defective, it isn't directly for the Republicans to call the framework undemocratic. They simply need another framework that functions admirably for the United States and this is a reasonable interest. The main problem is the manner in which the political decision was done in any case. In the event that we would have had a real popular government, the outcomes would be very different.

The Confidential Secrets of Essay Practice Topics

<h1> The Confidential Secrets of Essay Practice Topics</h1> <p>Practicing the components of top notch article composing is useful paying little mind to what subject you focus on. To decrease pressure while composing an examination paper, you should be sure that you have picked the right theme. Factious research paper themes are a ton a lot simpler to discover than to deliver. Most the themes utilized for creative cycle articles are related with scholastics. </p> <h2>What You Don't Know About Essay Practice Topics </h2> <p>Why making selfies can help support your self-assurance. Numerous splendid people who made progress in life demonstrated really scholastic drop-outs. In the event that you need, feature the significant words and expressions in the boost to be able to see it every now and then to ensure you hold fast to the theme. All the time it gets extreme to pick one specific subject either because of the numerous thoughts in the understu dy's head, or because of their total nonattendance. </p> <h2> What's Truly Happening with Essay Practice Topics </h2> <p>The broadest thought can be found on top, and as you continue composing, you become progressively focused on the most significant point, in the end coming to explicit proof to back up your case. At long last, it's essential to choose points that one feels great to compose on so you can do equity to them. The way wherein you define your contention vigorously is needy upon the paper type. Regardless of whether you think in a particular contention firmly, on the off chance that you come up short on the proof to exhibit your point, at that point your contention may very well be as extraordinary as lost. </p> <h2>Essay Practice Topics Help! </h2> <p>Writing an article for the abstract piece of the GED (General Education Development) test should be simple, as it's actually similar to composing another kind of exposition fo r your group. Composing a school pugnacious research paper isn't as basic as it would show up from the outset. Try not to disregard to check the entrance to assets the subjects that you consider. In the event that you have issues with discovering incredible GED paper thoughts, look for counsel from your educator or an instructor who can help you. </p> <p>The most significant point of conceptualizing is to create a choice of uncommon thoughts everybody can use. Choosing a theme is a fundamental issue that somewhat assesses last achievement of the activity. Think about the experience that you might want to expound on. It's conceivable to tell about yourself and some charming experience you've had. </p> <p>The exposition themes are arranged in different gatherings just for the simplicity of perusers. You should be cautious while picking an article theme. There are loads of article types, and now and again the subject itself is as fundamental as the type of the e xposition you're allocated. Moral factious exposition points are a couple of the most straightforward to lose it with. </p> <p>Inspiration to make your own publicizing or media contentious exposition themes isn't hard to find. So right away, here are a couple of successful composing tips to make your regular application article stick out! Simply proceed with your presentation short and simple. Then again, you can look for exposition subjects on the web. </p> <h2>What Essay Practice Topics Is - and What it Is Not </h2> <p>When you're allowed to expound on anything you desire, never depend on someone's musings about the subject you like as a critical rule for your decision. Generally speaking you know conceivable choice of points in advance, so I don't comprehend what things to compose circumstance is very far-fetched. View each question cautiously and set aside a little effort to work out the subject and what sort of answer will be normal. All things considered, the answer isn't excessively clear here. </p> <p>On the other side, it can turn into a scary undertaking, especially when you're uncertain about whether your decision is acceptable. In picking your theme, it's every now and again a smart thought to begin with a subject which you as of now have some recognition with. On the off chance that you despite everything have issues with point determination, don't spare a moment to demand help at GradeMiners. </p> <p>If you understand that you are adhered with respect to composing a paper, demand an individual's help that will assist you with continuing through composing an article. On the off chance that you despite everything accept that you aren't that acceptable at composing, at that point you should work on composing papers previously and compose in any event one every day. Story expositions don't have such contentions. A pugnacious exposition is a sure kind of scholarly composition. </p> <p>You in every case instinctively see once a captivating exposition thought is actually the perfect thought for you. While each segment of an article is significant, it is important to recall it is in the acquaintance where perusers get with pick whether they should peruse the rest of your creation or not. There are only a couple of things that characterize whether an article you're taking a shot at will be a decent one. On account of the right choice of introduction style and a careful comprehension of the objectives you have to achieve in your article, there are a lot of classes paper topics might be broken into.</p>

Writing an Argumentative Essay - Key Ideas to Remember

<h1>Writing an Argumentative Essay - Key Ideas to Remember</h1><p>One of the most significant things about composition and pugnacious article is the capacity to grow one's information base. Information development can never be underestimated as it speaks to one of the key fixings to achievement in all parts of life. The capacity to secure new information, both unique and cement, is significant in picking up that success.</p><p></p><p>Knowledge and experience are an important product throughout everyday life. A few people are brought into the world with information on specific subjects, while others require broad investigation and work to pick up information. Information is fundamental for having an away from of the world around us.</p><p></p><p>Knowing what you know is a simple undertaking. One of the significant things one ought to recollect when composing and pugnacious exposition is to compose what you know, not wha t you need to hear. It is no utilization recorded as a hard copy and factious article on the off chance that you contort realities or state something that is false.</p><p></p><p>In request to get your realities right, you need to check them and you should be cautious about what data you get from sources. Sources like papers, books, diaries and sites are significant wellsprings of data. In any case, when you get data that you don't totally concur with, you should look for the exhortation of specialists and hear various thoughts about a similar issue. It is important to get impartial perspectives from assorted perspectives.</p><p></p><p>When you get your data from different sources, you have an incredible chance to take a gander at the issue from different points of view. The web additionally gives access to many valuable assets. An author must make sure to pick their sources cautiously as it can support the person in question make the b est contention at long last. At the point when an essayist underestimates the assessments of others, it just makes that person look stupid.</p><p></p><p>Online perusing is a decent method to learn too. There are many fascinating articles accessible on the web, which permit you to sharpen your composing aptitudes and build up a noteworthy contention. One of the most significant parts of composing and pugnacious exposition is the capacity to transform data into an amazing enticing power. It is in this way critical to see how to utilize language viably and the significance of precision.</p><p></p><p>Knowledge is the premise of comprehension is the premise of authority. At the point when you can assemble words, you get an opportunity to have any kind of effect. You can have a tremendous effect on the planet by finding out about various parts of life through composition and contentious essay.</p><p></p><p>The web is a magnificent instrument to learn. It gives access to a huge number of fascinating locales, which give access to sites that can show you the craft of composing and factious exposition. You should simply invest energy and learn as much as possible. The more you think about composition and factious exposition, the more certain you will become.</p>

What You Need to Do About Persuasive Essay Samples Middle School Starting in the Next Four Minutes

<h1> What You Need to Do About Persuasive Essay Samples Middle School Starting in the Next Four Minutes </h1> <p>Imagine your school doesn't possess a school paper. It's obvious that all year tutoring isn't the absolute best decision for the school schedule. Composing a secondary school article on the off chance that you have the tips about how to do exposition successfully. There are different types of papers you could be mentioned to write in basic, center or higher school. </p> <p>For an official Technology exposition, you should build up a solid presentation. An eminent article is also a reasonable paper. As a general rule, a lot of factious expositions are truly enticing papers. Preparing to make articles on different themes will be the perfect readiness to the test. </p> <p>Think of one thing you're required to learn in school that you don't think should be remembered for the educational program. Consider the nearby nightly news program and why you should be picked as the understudy journalist. Kissing in open should be restricted Men should be sent to an alternate planet. In spite of the fact that some contend an advanced degree should be free for everyone, it won't increment graduation prices.</p> <p>Year round school is anything but a smart thought. Consider one school rule which you truly loathe. There's literally nothing amiss with the standard school year. So as to both teach adolescents about existence for a parent and to help with forestalling young pregnancy, higher school understudies should be approached to finish child rearing classes.</p> <h2> Getting the Best Persuasive Essay Samples Middle School </h2> <p>Similar to some other office, keeping a school open takes a ton of cash. Everybody requests some solid thoughts that can be connected with your thought, that is the reason you need to snare models together with hypothetical ones. Certainly, today apparently getting your hands on any kind of data is clear. In secondary school, you should pick the kind of subject you will be in a situation to dive into that is, you must be sure you can find enough information on the issue. </p> <h2> The Appeal of Persuasive Essay Samples Mi ddle School </h2> <p>On the contrary side, acquiring a rundown of good influential paper themes is deficient. On the off chance that figuring out how to form an enticing article is a difficult activity for you at that point it's conceivable to ask the assistance from specialists who can exhibit how to create an exposition. There are only a couple of things that characterize whether an exposition you're chipping away at will be a decent one. At last, in the event that you will compose and paper yet have next to no information or enthusiasm for the theme, remember there are bunches of custom article authors which will readily carry out the responsibility for you. </p> <p>If you wish to see how to make average paper then you should adhere to the given underneath tips, it's aa far reaching rule for those learners who wish to compose magnificent papers in the absolute first undertaking. At the point when you're making the delayed paper plot you should verify that it not very wide or excessively explicit so you can focus on the essence of the issue. The absolute first sentence of the paper must be sufficiently intriguing to deliver the peruser read on. To verify you don't accidentally submit written falsification, refer to every one of your sources. </p> <p>Persuasive composing can be testing, particularly at whatever point you're made to look with a nearby disapproved of crowd. To achieve this, the scholars would need to put down the realities of their examination in the contentious paper, at exactly the same time they may need to refer to the realities to show the accreditation of the contentions. Since you see progressively about the best approach to make a compelling proposition explanation, you can begin composing your own postulation. </p> <h2> Ruthless Persuasive Essay Samples Middle School Strategies Exploited</h2> <p>Writers regularly need to do some careful research regarding the matter. Individuals are presently excessively subordinate upon innovation. Guardians ought to address kids about medications at a young age. Guardians of menaces should need to pay a fine. </p> <h2>New Step by Step Roadmap for Persuasive Essay Samples Middle School </h2> <p>Yearly driving tests should be obligatory over a specific age. They ought to be obligatory for the initial five years in the wake of getting a permit. </p> <p>Keep as a main priority your proof must draw in reason. Do intensive research regarding your matter so you can expound on doing it. Numerous subjects are simply not secured because of an inadequacy of time and a solid spotlight on accepting brilliant grades in required subjects. </p>

Essay Topics on Astrophysics

Essay Topics on AstrophysicsYou may be aware that several students and professors have been suggesting essay topics on astrophysics. It is a very good topic for an essay but not many people are willing to discuss it with you. Read on for some simple advice about this topic.There are several points to take into consideration when writing an essay on any subject and this includes the general idea and scope of the topic. This is the easiest and the most important factor that students face when they need to write an essay on astrophysics. The idea and scope should not be broad so that your topic does not become too unfocused or too long.It is necessary to pick topics that are wide and that do not focus too much on one point. In the case of astronomy, it is possible to talk about the different objects that are found in the night sky and the different kinds of solar systems that they produce. You can also discuss how these heavenly bodies came to exist. The focus of the topic can be narrow ed down by choosing to talk about one particular aspect of astronomy or astrophysics. For example, you could discuss the different types of stars and the different ways to classify them.The second most important thing to consider when writing an essay on astrophysics is the vocabulary that you use. You have to choose words that are suitable for a broad audience. It is better to stick to the easy words like 'over', 'around'thing'. Try to remember that the reader may need to pause or take some time to finish reading what you have written.The next thing to consider is the scope of the topic and the general idea that you want to convey in your essay. Take note that people can have different views about this topic and you have to choose words that will help to explain your viewpoint. You can also explain why your viewpoint is the best one. It is also advisable to take some time and research your topic so that you can convince the reader's mind. As a conclusion, it is recommended to look up some good online resources on the topic so that you can practice what you have learned. This will also help you identify any doubts or criticisms that the reader may have about your essay.It is also advisable to read some of the various topics related to the topic. You can always search for online essays that have been written on the topic. You can also consult with your professor or some other teachers who specialize in this topic.In the end, it is essential to remember that the most important thing that you should consider when writing essay topics on astrophysics is to be well informed about the topic. You should be aware of what questions the reader may have so that you can answer them in your essay. You should also be confident enough in your abilities so that you can confidently write about the topic.

Business Plan 1 - 2042 Words

Glamorous Salon Glamorous Salon ?! Glamorous means an air of compelling charm , romance and Excitement . The quality of fascinating , alluring or attracting especially by a combination of charm and good looks . Glamorous , was a term applied to a magical-occult spell that was cast on somebody to make them see something the spell-caster wished them to see . Like when you come and try our services , you can spell out what do you want to make our employees for you , and after you told them , they can make the magical spell , the better services , for you to become much better . Description of Business Glamorous Salon , this is a cosmetic salon and has a lot of services and all the services you need is here in our salon . I named it†¦show more content†¦Offer a better consultation because there are customers who knows the exact things that they want you to do with them and before we begin our services we talk to them and learn about what their wanted to do with them . Be Friendly , while our customers is in our salon , we starting a conversation with them to learn about what their likes and dislikes about hair and beauty services . And lastly we can make suggestion and offer some tips to show in our customers that we really care about them . And with that simple steps that we can do to our customers we assure that they would come back to our salon . We satisfied them by our services that all of the customer’s needs will be given , we give all their wants us to do with them with affordable costs that they can enjoy the services of the salon and to make them much bet ter . Competition Competitors around the Glamorous Salon are the Nature Secret Beauty Salon , Cutie Care Hair Salon and the Lovely Salon . And here are the products of their Salons , Nature Secret Beauty Salon(facials , hair treatment , hair coloring , hair cutting) the Cutie Care Hair Salon(hair cutting , hair treatment and hair coloring(more on hair)) and the Lovely Salon(facials , hair treatment , hair coloring , manicure) Competitors’ Strength amp; Weaknesses Strengths | Weaknesses | * Use Herbal Products | * Higher Prices for services.Show MoreRelatedBusiness 475 Strategic Plan 11493 Words   |  6 Pagesa much more complicated challenge. The idea of sustainability is discussed often, yet broad scope ideas are traded without specific details and applications. Team B Consultants Inc. (TBCI), is the leading consulting firm hired to perform current business practice audits, which they analyze to gain an understanding of the functionality of specific processes, how to implement chang es, and which will be most effective. Air Emission Controls Upon review of the Riordan Manufacturing (Riordan)Read MoreStrategic Plan Part 1: Conceptualizing a Business2175 Words   |  9 PagesStrategic Plan Part 1: Conceptualizing a Business 1 Strategic Plan Part 1: Conceptualizing a Business BUS/475 - Integrated Business Topics Michael Portillo August 29, 2011 Strategic Plan Part 1: Conceptualizing a Business 2 GPS Marketing is a marketing company that specializes in getting qualified guaranteed prospects to see in front of independent insurance agents. GPS actually stands for â€Å"Guaranteed Prospects to See†. GPS Marketing guarantees every agent that comes aboard withRead MoreSuccess And Failure Of Im Management1385 Words   |  6 Pages â€Æ' Success and Failure in IM management 1 IM PROFESSIONAL PROFILE After graduating from Syracuse University, I aspire to become a Project Manager. I have chosen this particular professional profile since I have a work-ex of almost 3.7 years of IT behind me that helped me to understand how project management works. I was fascinated with the team dynamics that take place and leading a team of 4 people in my work place honed my technical skills as well. I am confident that I will be able to take chargeRead MoreStrategic Plan Part 1: Conceptualizing a Business Essay1287 Words   |  6 PagesStrategic Plan Part 1: Conceptualizing a Business Strategic Plan Part 1: Conceptualizing a Business Strategic planning is critical to the success of any business, especially new emerging ones. â€Å"Once a firm has committed itself to a particular strategy, its image and competitive advantages usually are tied to that Strategy†(Pearce amp; Robinson, 2009, P. 3). This strategic plan will map out the path for Bentley IT Services. The definition of the business and customers is evident in the missionRead MoreStrategic Plan Part 1: Conceptualizing a Business Essay1245 Words   |  5 PagesStrategic Plan Part 1: Conceptualizing a Business Strategic Plan, Part 1: Conceptualizing a Business BUS 475 University of Phoenix March 18, 2013 Strategic plan part 1: Conceptualizing a business When conceptualizing a business it is important to make sure to create a high quality strategic plan. This plan will help to detail a company’s vision, mission, values, goals, and direction that will be desired once the company has been started. When deciding to start a new companyRead More10 Ways For Make More Money Essay1160 Words   |  5 Pages10 Ways to Make More Money in Business By Chet Holcomb | Submitted On October 12, 2005 Recommend Article Article Comments Print Article Share this article on Facebook Share this article on Twitter Share this article on Google+ Share this article on Linkedin Share this article on StumbleUpon Share this article on Delicious Share this article on Digg Share this article on Reddit Share this article on Pinterest Don t you just love Paul Simon? The lyrics to his songs are not only pleasing toRead MoreMarketing Plan For Asian Food Catering1270 Words   |  6 PagesCompany Description Paper The business planning process is a very critical part of a business, in order for a business to be productive and successful in the end. There is no easy way to get around business planning because as a business owner you have to always use strategies that is going to work for your business and not against your business. I have always had that taste of love for Asian food and I have been to a few different events in the past through-out the United States that I have seenRead MoreStrategic Report On Strategic Information System Planning Essay1333 Words   |  6 Pagesalliance s Information System masterminding ought to be changed by general business thinking, and occasionally may even change into a making wellspring of high ground. While anybody can t avoid denying this, operations alliance examiners are for the most part beginning to concentrate how this system happens and what the quantifiable inspirations driving interest are. An issue under examination is the path by which a ma ker s business strategy, depicted as either market centered or operations centeredRead MoreCase Study Mr.Dees Essay1721 Words   |  7 PagesModel, he focused on ensuring all the workers know what what is expected of them. That means that he shows a high level of self awareness† * When Mr.Dee was working for Agri, he made a business plan for Mr.Steven who wants to buy The Illinois Central Gulf Railroad. He did not just want to sell this plan, he wants to explain to members that they can emotionally involved. At first he applied the forming and storming stages of team building in order to be more acceptable. Then he applied the normingRead MoreInternal Risk Assessment - Home Depot1552 Words   |  7 Pagesonline auction site eBay stated, â€Å"A business leader has to keep their organization focused on the mission. That sounds easy, but it can be tremendously challenging in today s competitive and ever-changing business environment. A leader also has to motivate potential partners to join† (Whitman, n.d.). These wise words expressed from a wise and highly successful business leader speak soundly in relation to motivating employees and a sustaining a competitive business advantage. Along with a competitive

Strategies Management of Apple Incorporation Sample-Myassignment

Question: Choose and Analyse an Organisation and their Strategic Approach to Marketing and Answer the related Marketing Areas. Answer: Company Background- Apple Apple incorporation is the company established in California and it is founded by the Steve Paul in 1977. Apple is very popular company and as we know that the company offers the computer software, mobile phones and laptops. All the electronic devices are introduced by the company. The wide range of the products of the Apple involves the iPhone, iPad and Mac book. The Apple Company operates its business in 50 countries and all the markets of USA, Canada, Japan, France and UK are included in this. The numbers of employees working in this company are large in number like approximately 14000 people are working in this company all over the world. The company is huge in size so the employees working in this company are also large in number around 14000 people are working across the world. However, the Apple is the brand famous for its quality and different range of electronic devices.(Apple Inc., 2017). SWOT Analysis The SWOT analysis of the company depicts the Strengths, weaknesses, opportunities and threats to the company. Strength: - The brand image and the customer loyalty for the Apple Company is the strength of the company. The company is known for the innovation and the strong brand image is the plus point of the company(Erika, 2014). Weaknesses: - The high level of selling prices of the mobile phones is the weaknesses of company. The people from the middle class group would not be able to buy the products because of the high cost. The distribution network channels of Apple Company are limited also. Opportunities: - The expansion of the distribution network will lead to the generation of revenues and the increasing demand of the Smartphones and the tablets is the beneficial for the growth of the Apple(Hellman, 2014). Threats: -The aggressive competition is the threat for the company as there is lot of companies offering the variety of mobile phones Samsung, Sony, Android etc. Product life Cycle Product life cycle is the concept used to analyze the industry and there are two situations for the industry of Apple one is International and other one is Domestic. International - Growth Stage of Apple As we all know that the Apple is growing very fast and Apples market is in the growth stage of International market. The company believes in the growth and expansion by entering into the emerging markets.. Domestic Market- Mature Stage Talking about the Domestic market, the market of Apple is in the stage of low growth because of the existence of the high level of competition. The competitors available in the Market like Samsung, Sony, HTC etc slow down the growth of the Apples market (Gosnar, 2012). Marketing Strategy Market Development strategy- The development of the market is very important to gain the market share and Apple need to look for the new market to become the successful brand of the electronic devices Market penetration: This strategy is applicable only in the case of the market that has the ability and potential to grow. As we know that the Apple is already a well established company and there is great scope for this company to shift or penetrate to already built market (Kissmetrics, 2017). Product development: Another strategy that the Apple company can adopted is to introduce the new features in the smart phones and laptops. The development of the products will help the company to compete in the market to gain the competitive advantage (Nagaraj, et al., 2013). Differentiation- The prices of the iPhones is no doubt high and it is very difficult to purchase these products by the middle class people. The high cost of the products shows the differentiation because of the product innovation and product quality. Current issues with Apple The high cost of the products: The high price of the Apple mobile phones is very high and it is a key issue that cost is to high for the middle class people. The people of low financial background can not afford these mobile phones because of its high prices. The problem exists when the other companies like sony, HTC, Samsung offers the mobile phones at the minimum price. Strategic positioning: The choices of the consumers changes with time and all the decisions of the company depends upon the customer choices. Apple is focusing to attract more customers and retaining the old customers to maintain its the same position in the market. (Blue Ocean Strategy Institute, 2012). Less investment in Computers: One more issue observed in this company is that the company is not interested in investing its money on the desktop computers. The reason of the less investment is that the previously the company did not get any good results. The companies like Dell and Lenevo are best in investing in the computers. (Jackson, 2013). Marketing Strategies To solve the issues and to gain the competitive advantage in the market, the marketing mix needs to be followed as strategies. The marketing mix involves the 4Ps (price, product, place and people). Product:- As we know, Apple is offering huge varieties of products like iphones, ipods, tablets, Macbook and all these products are the top products of the Apple.The strategy of Apple in terms of promoting its mobile phones should focus on the needs of the stakeholders of the organization. Price:- The pricing strategy involves higher prices for high quality products. Thus, it should offer high prices because Apple is already best known for its quality work. The price of the Mobile phones should be set higher to attain the same position in the market and to gain the maximum market share(Khan Alam, 2015). Place:- This is the strategy beneficial for the distribution of the products across the world. The company can distribute its services and products with the help of market penetration through strong campaigns. Promotion:- The promotional strategy of the company should involve the advertising and promotions against the target audience and that advertising can be done through print media in the form of newspaper, magazines, etc. Moreover, Digital advertisement such as the use of TV advertisements etc.can also be used to promote the mobile phones of the Apple(S Alam, 2015). Recommendations As we have studied in the report the Apple is a very famous brand of the mobile phones and other electronic products. This company is popular because of its innovation and quality of work. There are many issues faced by the company like high cost of the products and less investment in desktop computers. The recommendations to solve these kind of issues are given in this report. Firstly, it is recommended the company need to expand their business by opening more stores in the every part of the world. The market share of the company can be increased by doing this Secondly, it is also recommended that apple should start investing in the desktop computers to gain the competitive advantage. There should be proper strategic planning is to be followed. Furthermore, the company can do well if proper strategic planning is done. For example, the cost of the iPhone 6 should be minimized with the introduction of the new version of the mobile phone iPhone 7. Lastly, it is recommended that the Apple should do the proper utilization of the strategic management tools. References Apple Inc., 2017. Apple official website. [Online] Available at: https://www.apple.com/in/ Blue Ocean Strategy Institute, 2012. How Apples Corporate Strategy Drives High Growth, Available at: https://www.blueoceanstrategy.com/wp-content/uploads/assets/videos/AppleSlides.pdf Erika, 2014. Apple Inc.: Introduction, Available at: https://www.erikaw.com/assets/docs/ErikaWhiteAppleCase.pdf Gosnar, A., 2012. The classification of inovations: The case of Apple Inc., Available at: https://www.cek.ef.uni-lj.si/magister/gosnar795-B.pdf Hellman, J., 2014. Apple Inc.: A Short SWOT Analysis, Available at: https://www.valueline.com/Stocks/Highlights/Apple_Inc___A_Short_SWOT_Analysis.aspx#.WPW-llK6bIU Jackson, E., 2013. The big five problems facing Apple: None of which is too much cash, Available at: https://www.forbes.com/sites/ericjackson/2013/02/26/the-5-big-problems-facing-apple-none-of-which-is-too-much-cash/#35c2888754b3 Khan, U. Alam, M., 2015. A critical analysis of internal and external environment of apple inc. International Journal of Economics, Commerce and Management, June, 3(6), pp. 1-13. Kissmetrics, 2017. 7 Key Strategies That You Must Learn From Apples Marketing, Available at: https://blog.kissmetrics.com/7-strategies-apple-marketing/ Nagaraj, S., Patterson, L., Schildhorn, B. Thacher, J., 2013. Global strategy: Apple Inc., Available at: https://community.mis.temple.edu/shashanknagaraj/files/2014/04/Apple-Strategy-Paper-Group-4.pdf S Alam, 2015. A critical analysis of internal and external environment of apple inc.: Researchgate.